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Graphic Designer looking to expand into freelance?

Graphic Designer looking to expand into freelance? Topic: Small business copywriting services
June 26, 2019 / By Peyton
Question: Like the title says, I'm looking to branch out more and focus on freelance. I have a part time graphic design job (cut to part-time due to recent economical factors) and now I'm looking fill that void with more freelance. I currently have a website in progress but still working on the textual description. The Big Question: How do Yahoo Answer peeps feel about promoting yourselves as a one-person show verses promoting yourselves as a larger company. I see many "design" websites advocating themselves as if they were a full service corporation when really it boils down to one individual. I, myself, don't offer every service available, but do have resources for programming, photography, photo-retouching, copywriting, etcetera, upon needed. However, I'm still unsure if I should advertise my website as my one-person show as opposed to a soup-to-nuts gig. I feel it could bite me in the butt for whatever unforeseen circumstances. However, in contrast, I wonder if it looks better if the designer is part of a bigger spectrum. Please let me know your thoughts. Thanks!
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Best Answers: Graphic Designer looking to expand into freelance?

Marly Marly | 10 days ago
I market myself as an individual and not as a larger company. I feel like that would be deceiving to a potential client. I also think this could scare off smaller businesses who may be intimidated to work with a larger company. When I think of larger design firms I think of higher prices, but maybe that's just me. Also consider how the client would pay you. Would they be writing a check in your name or your company's name? If your company, you will more than likely have to register your business name with your local government. I can see where the appeal would be to market yourself as a company, it may seem more professional. You could name your company "Your Name Designs" (i.e. John Doe Designs) so you're still very much the face of the company and if in the future you do hire someone else the name will still work. You can always state on your website that you are able to offer those other services as well, even if you do outsource the work. Good luck!
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Marly Originally Answered: Graphic Designer looking to expand into freelance?
I market myself as an individual and not as a larger company. I feel like that would be deceiving to a potential client. I also think this could scare off smaller businesses who may be intimidated to work with a larger company. When I think of larger design firms I think of higher prices, but maybe that's just me. Also consider how the client would pay you. Would they be writing a check in your name or your company's name? If your company, you will more than likely have to register your business name with your local government. I can see where the appeal would be to market yourself as a company, it may seem more professional. You could name your company "Your Name Designs" (i.e. John Doe Designs) so you're still very much the face of the company and if in the future you do hire someone else the name will still work. You can always state on your website that you are able to offer those other services as well, even if you do outsource the work. Good luck!
Marly Originally Answered: Graphic Designer looking to expand into freelance?
don't expect to make a lot of money as a freelance graphic artist. i usually pay my artists $10-$12 an hour for a few hours of work a week. artists are in abundance these days. i get dozens of fresh out of collage applicants and i only hire the best at minimum wage Also, i worked as a graphic artist, making close to minimum wage for 2 years. You're better off learning a technical skill like programming.

Lacie Lacie
don't expect to make a lot of money as a freelance graphic artist. i usually pay my artists $10-$12 an hour for a few hours of work a week. artists are in abundance these days. i get dozens of fresh out of collage applicants and i only hire the best at minimum wage Also, i worked as a graphic artist, making close to minimum wage for 2 years. You're better off learning a technical skill like programming.
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Lacie Originally Answered: How can I become a Graphic Designer?
okay first off dont make the mistake of going to a tech school for graphic design. i went to the art institute of pa and dropped out bc their program was just not up to par... look at local ART universities that have graphic arts as a major... also i want to ask you.. what do you like about graphic arts? bc i am an artist myself and i thought graphic design was my ticket and i was dead wrong- just because i didnt simply understand the career itself... first off graphic design is a highly competative career, your first job might be producing images for other artists on adobe or photoshop (which is fine if thats okay w you- not trying to bash your dreams) also do you enjoy sitting and working on a computer??? and using photoshop or adobe? could you see yourself creating not just mag adds (hard to achieve that wonderful job) but grocery store adds, department store adds, newspapers, or buisness billboards... again not trying to bash you.... if this sounds good to you- then by all means GO FOR IT! :) but if you hesitate then think of other art careers! good luck
Lacie Originally Answered: How can I become a Graphic Designer?
In addition to art and computer classes, if you plan to start your own agency I'd also take a business/accounting and a psychology class. I'm a graphic designer and while I don't know any creative types who actually like the business-management parts of their job, it's necessary, thus the business class. I'd also take a psychology class to begin to understand the basics of the human psyche. Your designs will be expected to influence people in some way — to read a newspaper article, buy a product, support a cause — and if you can get into the heads of those in your audience you'll do better. I would also encourage you to begin to master professional graphic design software now. As a student, you can get a huge education discount on Adobe Photoshop, Illustrator, etc., and whatever else you might use as a professional. (I know the discount applies to college students and homeschoolers, only assuming it would for you, as well). You could take some community college or community education classes to learn to use the software, then play with it and have fun designing until you know it inside and out. Then you'll be far ahead! Good luck!

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